Behavioral Data Reporting
Behavioral Data Reporting offers ongoing, detailed tour engagement analysis. It provides unprecedented audience
understanding, leading to insights that drive action. Leverage the power of guided tour engagement data to adapt to your visitors’ changing needs.
[tech-heading-description]
Accessed via a simple to use, secure, online dashboard, Behavioral Data Reporting gives you a comprehensive overview of what your visitors are doing. It is accessible anywhere, anytime, via an internet-connected laptop, and can show data for multiple guided tours. Dozens of filters allow for in-depth analysis, which can be exported in CSV format for aggregation with other data sets.
-
How does the way people go through a tour change during the day?
Our visitor engagement tracking technology allows you to understand what your visitors are doing throughout their tour experience. By time of day and day of week reports, you are able to understand trends and take action.
-
When are visitors likely to be most and least engaged?
Using insights from Antenna’s technology, you are able to identify guided tour trends and adapt to changes in visitor habits for every tour group that walks through your doors.
-
When are people giving up on a stop during your tour?
The tour engagement reports give you actionable insights from tracking and monitoring visitors engagement points to timing at stops throughout the tour.
-
What part of the tour needs or deserves a re-listen?
No matter your audience, tour tracking data provides you with information to continually improve the visitor experience for all of your guests.
