A smart museum label could save costs

Of a group of museums recently surveyed, 66% print 200 plus labels per year; 33% exceed 500 plus labels per year. All report an average cost of $70-$100 per label (including design and labor), with a single misprint or a change of text causing this cost to skyrocket. In addition to being costly and time consuming for the curator to change, paper museum labels labels are almost always also fixed in only one language, and font size at a time. 


Museum signage not only requires careful editorial and design skills, the placement and lighting is important as well. Sometimes the content is multilingual and usually a stop number is visible for an audio tour. Changing the object’s location, temporary removal or discovering a typo requires the label to be removed and recreated. Also a revised audio tour also might have consequences for the signage. And all these changes don’t come cheap.

That’s why I was triggered by the introduction of a signage device based on low power electronic ink that could be programmed as much as you like. The text could be managed by the museum staff remotely by a web based CMS, or linked to the audio tour management system. It has APIs for this.

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